What We Did:
LESTER had the good fortune of teaming up with The Annenberg Foundation to kickoff Opening Night at the Annenberg Space for Photography, launching the ‘Cuba Is’. This stunning exhibit featured over 120 photos that challenge historical preconceptions of Cuba…. And they needed a space that would be just as eye opening!
Why It Rocked:
Using the seductive powers of all-things Cuban, an abundance of flowers, luscious greenery, and fun and unexpected festooning, we transformed a concrete plaza into an enchanting and fabulously immersive, Cuban-Inspired experience. We took our flower game to the next level with exquisite urns full of Cuban botanicals, a beautiful archway dripping in floral fancies and a fountain brimming with stunning stems. To top it all off, we designed a virtual reality experience that allowed party revelers to dive inside the dynamic music scene in Cuba, while virtually strolling through majestic Malecón.