The pop-up was a true success with lines around the block each day —
2200+
Guests
3
Days
848K
Total Influencer Impressions
600+
Photo Booth Emails
Thank you so much to you and your entire team for everything – from the planning to the execution, you made it such a seamless experience and was a huge success for us all. We absolutely loved working with you and appreciate your partnership throughout the entire experience.
KAREN T
ACCOUNT DIRECTOR | KAPLOW COMMUNICATIONS
We took over a Soho location for three full days and branded the shop from front to back, complete with highly-styled product displays, engaging activities like latte art workshops and aura readings, and of course the all-important photo booth. During the day we offered holiday-themed coffee creations in Stanley drinkware, and at night we switched to merry cocktails in Stanley barware.
The pop-up was a true success, exceeding attendance expectations from consumers, media and influencers with lines around the block each day. Several media outlets picked up the story and influencers shared their experience with great engagement results, driving consumer attendance each day.
CONSUMER POP-UP
Stanley
Day to Night Café
BRAND KAPLOW COMMUNICATIONS FOR STANLEY
LOCATION NEW YORK CITY
In partnership with Kaplow Communications for their client Stanley, we created a “Day to Night Cafe & Bar” pop-up experience to ring in the holiday spirit and launch two new product lines. Stanley’s primary objectives were to amplify brand awareness with a younger demographic and spotlight their breadth of product offerings.
SOCIAL MEDIA COVERAGE
Thank you again for your phenomenal partnership and work – we’re telling everyone we know how amazing you are!
KRISTA ULATOWSKI
MARKETING TEAM | STANLEY
