this is Stella Artois at Cannes Film Festival

Who: Stella Artois
What: Stella Artois at Cannes Film Festival, Digital Series
Where: Cannes, France.
What We Did:
Stella Artois, the official sponsor of the Cannes Film Festival, wanted to create their own digital series with live coverage from the Red Carpet. To make sure they stood out, we celebrated fictional character Jacques D’Azur. The smooth and sophisticated Jacques would interview stars on the carpet, and also in a custom studio lounge - and that's where we stepped in. We designed and created a broadcast lounge that brought Jacques D’Azur to life in all of his mid-century modern style glory. Over the course of 10 days, Jacques interviewed Rosario Dawson, Leonardo DiCaprio, Matt Damon, Laura Dern and more from his parlor of perfection.
Why It Rocked:

To truly nail the essence of Jacques, our team scoured the streets (and prop shops) of Paris and brought these classic pieces to Jacques’s broadcast lounge in Cannes. The result was a complete transformation of the space, as well as insanely instagrammable pictures for Stella’s digital marketing team!

Behind The Scenes

this is OUR CULTURE

The ‘this is LESTER’ team are artists first. Creativity is our lifeblood. We’re fueled by a cocktail of inspiration, imagination and audacity. We take time to understand your brand, message and mission and find experiential ways to give that meaning and impact in the real world.

this is Dreaming

First and foremost, we’re a team of creatives that think in terms of what could be, not what has come before.

this is Doing

We’ve been in the business 15 years. We know what it takes to make an experience go off without a hitch. We sweat the small stuff and are pedantic when it comes to production.

this is Real

We show up to our work with all that we’ve got. We’re raw, real and brimming with passion for what we do and a commitment to honoring our creativity… and having fun a little fun as we go.

this is Connected

We don’t work in a vacuum. We get off on collaborating with top artists, originators and influencers to heighten the creative vision.

Subscribe to our Newsletter: