We brought a little piece of Jamaica to New York and brought Puma’s Jamaican connection to life in a celebratory, engaging way. During our creative phase, we pushed (very politely!) to include a creative installment that would display Puma’s history with Jamaica, graffiti style on big reclaimed boxes. It takes a lot to impress people who have seen it all, but this did the trick.
The ‘this is LESTER’ team are artists first. Creativity is our lifeblood. We’re fueled by a cocktail of inspiration, imagination and audacity. We take time to understand your brand, message and mission and find experiential ways to give that meaning and impact in the real world.
First and foremost, we’re a team of creatives that think in terms of what could be, not what has come before.
We’ve been in the business 15 years. We know what it takes to make an experience go off without a hitch. We sweat the small stuff and are pedantic when it comes to production.
We show up to our work with all that we’ve got. We’re raw, real and brimming with passion for what we do and a commitment to honoring our creativity… and having fun a little fun as we go.
We don’t work in a vacuum. We get off on collaborating with top artists, originators and influencers to heighten the creative vision.