Amidst the sea of delicious details, we created two instagrammable focal points. One was our custom-built giant new product display...a powder-coated metal grid with glass shelves engulfed by a sea of blooming botanicals and Honest Company branding. It was a magnificent sight and fantastically flaunted these new products, ready to shake up the world of beauty. The second was a giant ‘Honest Company’ sign. We rigged the white letter lighting and brown metal railing over a beautiful hilly landscape in Playa Vista. You could see the sign upon entering the venue and from every vantage point once inside. It was a dramatic touch to help mark the significance of the rebrand and the promise it holds.
The ‘this is LESTER’ team are artists first. Creativity is our lifeblood. We’re fueled by a cocktail of inspiration, imagination and audacity. We take time to understand your brand or client, the message and mission and find experiential ways to give that meaning and impact in the real world.
First and foremost, we’re a team of creatives that think in terms of what could be, not what has come before.
We’ve been in the business 15 years. We know what it takes to make an experience go off without a hitch. We sweat the small stuff and are pedantic when it comes to production.
We show up to our work with all that we’ve got. We’re raw, real and brimming with passion for what we do and a commitment to honoring our creativity… and having fun a little fun as we go.
We don’t work in a vacuum. We get off on collaborating with top artists, originators and influencers to heighten the creative vision.