Posts Tagged ‘sustainability’

Sustainable Chic: How to Make Your Next Event Eco-Friendly

event-sustainability

Being eco-friendly goes hand in hand with being creative – who knew, right? That’s why when we create events, we strive to leave an everlasting positive impact, both on people and on the world. Our teams in LA and NYC are not afraid to channel their creativity to find new ways to practice sustainability. If you’re feeling inspired to go green at your next brand experience, here are 7 easy ways to increase your positive impact on the planet.

#1 Choose you location wisely

Everything we do has an impact on our surroundings. And a night of cocktails, culture and good company can leave a pretty big carbon footprint. An easy way to make your event more eco-friendly is to host it in the great outdoors. Not only will this reduce your energy usage, but the luscious greenery can double up as a perfect enchanting backdrop.

 

#2 Use sustainable supplies

Creativity is our lifeblood, so we get off on the chance to recycle and revamp old items, and give them a signature this is LESTER twist! Whether it’s giveaways made from recycled material or repurposed vintage furniture, be innovative and inventive to reduce your waste.

 

#3 Think green, be green

We have the good fortune of being able to collaborate with many fabulous creators, talented artists and empowering individuals. An easy way to make your events eco-friendly is by teaming up with local businesses and socially responsible companies that share a similar goal and mindset.

 

#4 Paperless all the way

While we love old-school invites in the mail, digital promotion is still the best way to get your message out there. By sending out emails stuffed with relevant information – as well as your event agenda – you can reduce your carbon footprint while keeping everyone in the loop.

 

#5 Reduce food waste

When planning an event, it’s all-too easy to overdo it with the catering – it happens. To reduce waste, make sure you get an accurate guest count so you can judge how many mimosas will be too many, and make sure to include plenty of veggie and vegan options for your guests.

 

#6 Reduce event waste

To plan with sustainability in mind, reduce the amount of plastic packaging and plates that you use, and make sure to use different bins for recycling and landfill.

 

#7 Keep it up!

Being a green crusader isn’t easy – but we got this! If you can, appoint someone on your team to lead the sustainability efforts throughout the planning process. If you’re in need of a helping hand behind the scenes, our team at this is LESTER have perfected the art of micromanaging. We combine meticulous planning with our passion as artists to give you and your guests a seamless experience. To see what we’re all about, please hit us up.

this is OUR CULTURE

The ‘this is LESTER’ team are artists first. Creativity is our lifeblood. We’re fueled by a cocktail of inspiration, imagination and audacity. We take time to understand your brand or client, the message and mission and find experiential ways to give that meaning and impact in the real world.

this is Dreaming

First and foremost, we’re a team of creatives that think in terms of what could be, not what has come before.

this is Doing

We’ve been in the business 15 years. We know what it takes to make an experience go off without a hitch. We sweat the small stuff and are pedantic when it comes to production.

this is Real

We show up to our work with all that we’ve got. We’re raw, real and brimming with passion for what we do and a commitment to honoring our creativity… and having fun a little fun as we go.

this is Connected

We don’t work in a vacuum. We get off on collaborating with top artists, originators and influencers to heighten the creative vision.

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