this is our Brand Experience Strategy & Planning

We can’t stress enough the importance of having a clear brand strategy before you get going. We focus on the all-important details to give you a cutting-edge, long-term strategy. Then you can focus on creating positive and memorable interactions between your brand and the world.

Our savvy approach sees brands get maximum value out of our creative expertise, and we always make sure that what we give you is long lasting and re-useable.

Started from the bottom, now we’re here…

Our aim is simple. We work to better consumer engagements, increase brand advocacy, and garner fantastic ROI. But before the creative process, the pre-event jitters, and the final round of applause, we need to develop a clear strategy. And that means answering some pretty tough questions.

We sit down with our clients and partners to get brainstorming. And we dig deep. We want to know what you want to achieve, and the lasting impact you want this experience to have. Is your main focus on increasing awareness, increasing brand advocacy, or something completely different?

While we may look incredibly youthful (hehe), we’re a diverse bunch with a variety of expertise, and between us we bring a wealth of experience to the table.

this is A SNAPSHOT OF OUR PLANNING PROCESS

Step 1: This is where we mean business. We know you’ve got expectations, and we intend on surpassing them. We dig into your business goals and come up with a crystal clear vision. Once we have a clear concept and a core message, the rest of the glitz and glam can follow (yay!)

Step 2: We love a good plan! We create a planning calendar and a master budget for all the elements needed to create your brand experience.

Step 3: You hire us (great decision!!!), sign a contract and we get started on this awesome journey together.

this is OUR CULTURE

The ‘this is LESTER’ team are artists first. Creativity is our lifeblood. We’re fueled by a cocktail of inspiration, imagination and audacity. We take time to understand your brand or client, the message and mission and find experiential ways to give that meaning and impact in the real world.

this is Dreaming

First and foremost, we’re a team of creatives that think in terms of what could be, not what has come before.

this is Doing

We’ve been in the business 15 years. We know what it takes to make an experience go off without a hitch. We sweat the small stuff and are pedantic when it comes to production.

this is Real

We show up to our work with all that we’ve got. We’re raw, real and brimming with passion for what we do and a commitment to honoring our creativity… and having fun a little fun as we go.

this is Connected

We don’t work in a vacuum. We get off on collaborating with top artists, originators and influencers to heighten the creative vision.

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